Since many people don’t know the first thing about creating a press release, there are helpful and productive press release writing services available.  There are lots of writing services out there that offer press release writing services.

Although getting a press release can get expensive depending on where you go, you can shop around and find reasonable prices to have a press release written for your business or upcoming product.  A basic press release writing service can cost you anywhere from $50 to even $100. Prices surely vary and some charge by the hour.

Many people would rather pay the extra bucks to get the task off of their hands because of the way your press release “needs” to be written.  A press release unlike an article or blog post needs to be written in a professional tone rather than a friendly tone.

There are also specifics to how a press release should be formatted that a writing service can provide you with.  It is very important that your press release is in perfect grammar, format, and free of spelling errors, so that other media and news websites will pick it up and give you the exposure you are looking for.

Now, there are a few things you need to keep in mind when it comes to choosing the right press release writing service.  Although, there are a ton of good, solid, and reputable press release writing services, there are a dozen more that lack all of those components including quality, which is bad.

Just like anything else, you want to make sure the service you choose has a good customer feedback and that they provide their customers high quality and unique content for their press release.

You also want to make sure that they are following the same format that you want for your press release.  Most press release services will already know the general format of an effective press release, however there are bogus folks out there that will pose as a press release writer and in the end gives you total crap.

With that being said, do your research to find out who rocks and what reviews they have for press release writing services if you decide to have it written for you.


Ask them for examples or their work to see that they have the writing skills that you are looking for when it comes to spending your hard earned money on a press release for your product or business.

Send them a copy of the product or detailed information that you want included in your press release. This way the writing service can grasp a good idea of what your product or service is about and they can effectively structure the press release for whatever topic it is that you want your press release written on.

Make sure that you include keywords that you sprinkled throughout your press release.  This will help your press release in the search engines and is an effective method when is comes to good ole SEO (Search Engine Optimization).

This way, when that particular keyword is typed into the Google search bar, your press release will show up and potential viewers can then see it.  You need to express to the press release writer that you would like to put keywords throughout your press release, and send them a few keywords to use.

Some press release writing services will also include a fee to distribute your press release on many of the distribution sites.  You would be surprised at how much work this can take off of your shoulders and many of  service providers already know the top sources to use to get your press release noticed, picked up, and published by journalists and other media.

What does this mean for you? More traffic coming your way and  in the end it will have you generating sales due to all the exposure you get by using press release writing services.

The best places to get a press release written is through providers that offer bundle packages also, which include the actual creation of your press release and a small fee for distribution.  Purchasing these services in a bundle saves you a ton of money rather than paying a fee for the creation and a separate fee to distribute throughout the web.

If you are not familiar with the right places to start posting your press releases at then this could also prove to be beneficial to you and your business by leaving your press release in the hands of experts that do this type of thing every day!

Some of the most popular press release writing services are using big freelancer sites such  as Upwork, Elance, and Freelancer.  You can also find some people that host their own businesses and press release writing services.

Remember that when you contact someone to create your press release that you give them in detail exactly what you are looking for and your specifics on how you want your press release written. Very important.

Doing this will help you weed out the bad apples and move you in the right direction.

After you have either created your press release yourself or if you have had a press release writing service create one for you, your next step is distribution.

These services can be pricey but they are well worth the investment when you take in effect how much traffic and exposure your press release will get!

Here are some press release writing services you can check out:

Upwork press release writers

Fiverr press release gigs

Writer Access

The Hoth


Janet Thaeler

Related Articles:

How to Submit Press Releases: Basic Guidelines for Writing Copy That Sells


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